Getting started
Storefront tracking & consent
Sendcore tracks storefront behaviour — visits, product views, cart updates and checkouts — to trigger automations, attribute revenue and power Live view. Tracking is privacy-first and only runs after the shopper consents.
On Shopify
Connecting Shopify activates a web pixel automatically. It runs in Shopify's secure sandbox and, where required, only fires after the shopper consents via Shopify's Customer Privacy API. Nothing to paste into your theme for events to work.
To let shoppers give that consent, enable the Sendcore theme app embed once:
- In Shopify admin go to Online Store → Themes → Customize.
- Open App embeds and toggle on Sendcore.
- Save. A lightweight consent banner now appears for shoppers who need to choose.
Already running a cookie banner?
On WooCommerce
For WooCommerce, order and customer sync happen server-to-server over the REST API you approved — no snippet required for revenue and audience. For on-site behavioural events, add the Sendcore snippet to your theme (ask support if needed).
Identifying visitors
When a shopper gives you their email on your storefront — logging in, landing from an email link, or typing it into a form — Sendcore passes it to the store so anonymous browsing can be tied to that person. That's what lets an abandoned-cart automation reach the right customer.
What gets tracked
- Store visit — first page of a session.
- Product view — a product page.
- Cart update — items added to cart.
- Checkout started — reached checkout.
- Order placed — a purchase (also drives revenue attribution).
See it all in real time on Live view.