Partner program

Partner program

The Sendcore Partner program is for agencies and freelancers who run email marketing for their clients. You set up and build each client's store yourself, then hand it over, and you earn a revenue share on every store you bring in.

How it works#

1. Sign up as a partner at partners.sendcore.me: this creates your partner account. Our team reviews every application; until it's approved, the portal shows you a waiting notice.
2. From your partner dashboard, click Set up an account to create a new store for a client.
3. Build the store with full access: connect the store, import contacts, design campaigns and automations.
4. When it's ready, transfer ownership to your client. They become the Owner; you stay on as Partner.

Forgot your partner password? Click Forgot your password? on the portal login page and enter the email of your partner account: the reset link brings you back to the portal, where you choose a new password and land on your partner dashboard. The email comes from Sendcore <hello@sendcore.me> with the subject Reset your Sendcore password (in Italian for accounts created before the language was recorded): its button opens partners.sendcore.me, and the same link is written out underneath in case your mail client blocks buttons. Nothing arrived? Check spam, then ask for a new link: each one works once.

Awaiting approval#

After you sign up, the portal shows Awaiting approval until our team reviews the application. You cannot set up a client store yet. We email you as soon as the account is approved; questions go to hello@sendcore.me.

One email, both sides#

An email address is one Sendcore account, and that account can be a partner and a store owner at the same time. Both sign-up forms check the address before creating anything, and when it already belongs to an account they don't create a second one: they ask for that account's password and carry on with it. No confirmation email is sent in that case: the address was confirmed when the account was created.

• You already have a Sendcore account (you own a store's workspace, or you were invited into one) and you apply as a partner with the same email: enter the password you use on Sendcore and your application is filed at once. You go straight to the Awaiting approval notice, and once approved you're in the portal. Your store keeps working exactly as before.
• You are a partner and you sign up on sendcore.me with your partner email: enter your partner account's password and Sendcore opens a workspace of your own for it. From then on the same login works on both sides: your own workspace on sendcore.me, your partner dashboard on the portal.
• You already have a partner account and you apply again on the portal: you're told to log in instead. Likewise, an account that already owns a workspace is told to log in on sendcore.me.

Your own workspace in the portal#

When your account is both, the workspace you own appears among Your stores in the partner dashboard by itself, marked Your workspace, as soon as you're approved. Nothing to link and nothing to keep in sync: it's the same account. Open it from there like any client store, or from sendcore.me as always.

• To take it out of the portal, click the × on its card (Remove from the portal). You keep owning it: it stays open from sendcore.me and in your workspace switcher; only the partner dashboard stops listing it.
• Removed workspaces are listed under Removed from the portal at the bottom of the dashboard; Restore puts one back.
• Client stores you set up can't be removed this way: their link to you is the store's history, not a display choice.

Setting up a client store#

From the partner dashboard, Set up an account opens a short form:

• Account name: how you'll recognise this client internally.
• Client store name: the store's name, shown across Sendcore.
• Store website and platform (Shopify, WooCommerce or other).
• Business address: street, city, ZIP and country.

On confirm, Sendcore creates the store with you as its only user, with the Partner role (full access). It becomes your active store so you drop straight into it and can start building.

Your link#

Approved partners find a personal link on the partner dashboard at partners.sendcore.me, in the card Your link. Copy link copies it, and you share it yourself: a message, an email, a site, wherever you already talk to clients. Sendcore does not email an invitation for you. Until the account is approved, that card is not there and the link does not work.

The link looks like https://www.sendcore.me/ref/ followed by your code. Opening it on sendcore.me is what remembers you.

• Whoever opens it is remembered as your referral for 90 days. They can look around and leave. Opening the link does not use it up, and the same link works for every person you send it to.
• Each new opening starts the 90 days again.
• If they open your link and later another partner's link, the later partner is the one remembered.
• The memory is kept by the browser where they opened the link, so they sign up from that browser. Once they have signed up there, they can confirm their email on another phone or computer: the signup carries your link with it.
• A signup made on a phone or computer where your link was never opened is not yours: nothing tells Sendcore it is the same person. Ask them to open the link again on the device they sign up from.

A new signup finished while those 90 days are still running creates the workspace already in your book. The client is the Owner from the start and you join as Partner. The store appears among Your stores. There is nothing to transfer.

A workspace that already has an owner is not added when someone opens your link. To add a store the client already has, use Link an existing store: nothing changes until the owner confirms.

A link that is not an approved partner's remembers nobody. A signup after that link is not attributed to a partner.

Your link in an ebook, a PDF or on paper#

A link you print does not expire. It works whenever a reader opens it, months or years later, for as long as your partner account is approved. The 90 days count from each opening, not from the day you published.

• Write the whole link as visible text, not only behind a word or a button: a reader on paper, or on another device, has to be able to type it.
• A full stop, a comma, a closing bracket or quotation marks right after the link do not break it, and capital letters do not matter.
• Tell readers to open the link on the device they will sign up from. Someone who reads on the phone and signs up on the computer types the link on the computer first.

A reader who signed up without opening your link first is not in your book. You can still add their workspace with Link an existing store: if they had never paid for a plan when they confirm, their first payment still earns you 100%.

Your link through an AI assistant or the API#

From the workspace your partner account owns (see One email, both sides), an AI assistant can give you the link: ask Sendcore AI, or an assistant connected through MCP, for your partner link. It uses the tool get_partner_referral_link.

Your own tools read it with an API key of that workspace, created in Settings → API keys. A Read-only (AI agents / MCP) key is enough:

curl https://www.sendcore.me/api/v1/partner/referral-link \
  -H "Authorization: Bearer sc_live_xxxxxxxxxxxxxxxx"

The answer is the link of the dashboard card, with the days it is remembered:

{
  "ok": true,
  "referral_link": {
    "url": "https://www.sendcore.me/ref/abcdefghjk",
    "code": "abcdefghjk",
    "remembered_for_days": 90
  }
}

• It works only from your own workspace. In a client store the tool says there is no link, and the API answers 403 with not_an_approved_partner. A partner account with no workspace of its own copies the link from the dashboard.
• Until your account is approved there is no link here either.

Linking a store your client already has#

Not every client store starts in the portal. If your client already has a Sendcore workspace (they signed up on their own, or you set it up before joining the programme), you link it from the portal instead of creating a new one. The link needs the client's consent: nothing changes until the workspace's owner confirms.

1. Ask your client for the workspace code. They find it in Sendcore under Settings → Store information, on the line Workspace code. It is 8 digits and identifies the workspace, not the person: someone who collaborates in several workspaces has one code per workspace.
2. From your partner dashboard, click Link an existing store, type the code and click Send the request to the owner.
3. The workspace's owner receives an email from Sendcore with a Review the request button. The page it opens names you (agency and email), the workspace and its code, and what confirming means; there they confirm or decline.
4. As soon as the owner confirms, the store appears among your stores with the Partner role, exactly like a store you set up and transferred. Your revenue share starts from that moment: with the first month at 100% if the client had never been billed before the link, at the recurring rate straight away if they were already paying (see Revenue share).

• A request stays open for 7 days. After that the owner can no longer confirm it: send a new one from the same page, which also lists your requests and their state.
• A workspace has one partner. If it already belongs to another partner, or is already yours, the portal tells you when you type the code.
• Your own workspaces, the ones where you hold the Owner role, need no linking: they are yours already.
• Codes are random, so a typo is almost never someone else's workspace. After 10 wrong codes in an hour the portal pauses lookups for you for an hour.
• The owner can remove you at any time from the workspace's Users section, like any other member.

Transferring ownership#

When the store is ready for the client, open it and click Transfer ownership in the sidebar (just below Settings). Enter the client's email and send the invite.

1. The client receives an email inviting them to take ownership.
2. They sign in (or create their account) on sendcore.me with that email.
3. They become the Owner of the store; you remain listed as Partner with full access to keep helping.

Roles & access#

• In the store's Users list you appear as Partner: full access, like an owner.
• The Partner role can't be assigned from the Users section; it exists only when a partner sets up a store.
• Client stores you set up are opened from partners.sendcore.me; the client opens their store from sendcore.me. A workspace of your own, when your account is both, opens from either side.

Revenue share#

For every store in your book, a store you created and transferred, an existing store your client linked to you, or a workspace someone created by signing up through your link, you earn:

• 100% of the store's subscription for the first month.
• 20% of the store's subscription from the second month onward, for as long as the store stays subscribed.
• 25% instead of 20% once you have transferred more than 5 stores: from the sixth store whose ownership you transferred, every later payment of every store in your book earns 25%.

A store counts towards the 25% once its ownership has been transferred to the client: a store you are still building, one waiting for the client to accept, or a store your client linked to you does not. A workspace created by signing up through your link does not count either. Earnings in the partner portal shows your current recurring rate, how many stores you have transferred and what unlocks the next tier.

The first month on a linked store#

The 100% of the first month rewards a client you brought in. It applies to every store you set up and transferred, and to a store you linked before its first billing: if the client had never paid for a plan when they confirmed the link, their first payment earns you 100%. A store that was already billed when you linked it was already a paying customer: from its first payment after the link you earn the recurring rate (20% or 25%), never 100%. The portal tells you which case you are in the moment you send the request.

Only payments made after the store entered your book count: after the transfer for a store you set up, after the owner's confirmation for a store you linked, and when the workspace is created for someone who signed up through your link. Every such payment, through Stripe or through Shopify billing, is recorded in your ledger the moment it happens. Open Earnings in the partner portal to see each month's statement, store by store.

Payouts#

Your revenue share is paid through Stripe. Open Earnings in the partner portal and click Connect with Stripe: Stripe collects your agency's details and bank account in a short form, handles identity checks, and from then on:

• In the first days of each month, the commissions of the previous month are transferred to your Stripe account, one transfer per client payment, so every line of your statement has its own reference.
• Stripe pays your Stripe balance out to your bank on its own schedule. Agencies outside the US receive a cross-border payout: Stripe converts to your local currency at that point.
• A commission that cannot be paid yet (your account still being verified, or funds not yet settled) is retried automatically the next day and stays visible as outstanding.

Next steps