Campaigns

Email builder

The builder is a drag-and-drop canvas: add blocks from the left, edit the selected block on the right, and see a live preview in the middle. The same builder powers campaigns and automation emails.

Blocks you can add

  • Text — rich text with formatting and personalization tags.
  • Button — a call to action with your brand styles.
  • Image and Logo — upload or reuse brand assets.
  • Video — a clickable thumbnail linking to your video.
  • Menu — a horizontal nav of links (edit each item's label and URL).
  • Product listing — hand-pick real products from your store.
  • Product recommender — dynamic products (best-selling, recently added, …) chosen per send.
  • Discount — a unique code block (see below).
  • Social and HTML — social icons, or paste your own HTML.
Product blocks pull from whichever store you've connected — Shopify or WooCommerce — in the picker and in the preview.

Generate a draft with Sendcore AI

Open the AI panel, describe the email or offer, and Sendcore drafts on-brand copy and layout using your brand kit — fonts, colors, logo and store context set in Store settings. Then refine block by block. AI generation is on paid plans.

Personalization (merge tags)

Insert a tag like {{contact.first_name}} in the subject, preheader or body. At send time it's replaced with each recipient's value (blank if unknown, spacing tidied). Use the { } button next to a field to insert one.

Discount codes

The Discount block can mint a unique, single-use code per recipient at send time (Shopify), so no two customers share a code. Set amount, expiry and button style; Sendcore creates and injects each code.

Preview & test

  1. Use the desktop/mobile toggle to check both layouts.
  2. Open the full preview — product blocks render with real products and sample personalization.
  3. Send a test email from Review & send before going live.

Next steps